What would it take to make you impossible to ignore? The answer shapes everything - the strategy, the content, the outreach. Here's how we build it.
Best for: Companies who need to build authority and visibility fast - and know that video is the most powerful way to do it.
One production day changes everything.
We come to you - your office, your space, your world - and spend a full day filming your leadership team. Long-form interviews that tell your story. B-roll that shows what you do. Short-form clips built specifically for LinkedIn.
Everything gets edited, organized, and mapped to a complete 3-month content calendar with posting guidance and captions ready to go.
The transcripts from each video become a content goldmine your team can repurpose into LinkedIn posts, email sequences, blog content, and more - for months after the shoot.
You show up. We handle everything else.
What's included: Pre-production strategy, full production day, all video editing, transcripts, and your 3-month content calendar. Travel outside the Chicago area scoped separately.
- Pre-production strategy session - goals, messaging, content pillars, question framework
- Full on-site production day with your leadership team
- 2-3 edited long-form videos optimized for LinkedIn and your website
- 6-10 short-form clips built for LinkedIn
- Complete transcripts for every piece of content - yours to repurpose indefinitely
- 3-month content calendar with posting schedule and captions
- Engagement strategy and posting guidance
- Final delivery session to walk your team through everything before launch
Best for: B2B companies who want to stop chasing everyone and start owning the accounts that actually change their business.
Most companies spread their marketing effort across everyone and wonder why nothing sticks. The Surgical 100 is the opposite of that.
We identify the exact accounts that matter most to your business - then build a precision strategy to become impossible to ignore in their world. The methodology is the same across all three focus areas. The target shifts depending on where your biggest opportunity lives.
We identify your 50-100 highest-value prospects, map the decision makers, and build a complete campaign strategy - creative concept, outreach sequence, and multi-touch playbook designed to earn attention before you ever ask for a meeting.
$8,500 - $15,000 Strategy and blueprint. Execution scoped separately.We identify dream prospects attending your show, build unavoidable pre-show outreach that books meetings before you arrive, and deploy a post-show campaign that makes you the one company they actually remember. No more business card piles.
$7,500 - $12,000 Strategy and blueprint. Execution scoped separately.Your best customers are your most neglected Dream 100. We identify your top accounts and design a surprise-and-delight campaign that deepens relationships, generates referrals, and opens new revenue - without a single awkward upsell conversation.
$6,500 - $10,000 Strategy and blueprint. Execution scoped separately.Important: The investment above covers strategy, campaign design, and your complete execution blueprint. Physical production, design, print, and fulfillment are scoped separately based on your campaign - we give you a full breakdown before anything moves forward.
Best for: Growing B2B companies who need serious marketing leadership without the cost of a full-time CMO.
Most companies at your stage don't need a $200K CMO.
They need someone who's been in the room, knows what works, and can build and run a system that actually moves the needle - without having to be managed themselves.
We become your embedded marketing leadership. Strategy, content authority, Surgical 100 campaign direction, creative oversight, and real-time availability when decisions need to be made.
Every month we're building on the last - compounding your authority and keeping you in front of the accounts that matter most.
- Monthly strategy and planning session - priorities, campaigns, and pipeline review
- Surgical 100 campaign oversight - ongoing targeting, outreach direction, and performance review
- Content authority direction - LinkedIn strategy, video content planning, and thought leadership positioning
- Creative campaign concepting and vendor coordination for execution
- Real-time availability by phone and email for marketing decisions as they arise
- Quarterly campaign review and 90-day roadmap
- Your average deal size is $25,000 or more - one new client more than pays for the engagement
- You have a sales team that needs better opportunities, not more cold calls
- You can name the exact companies you want to win - you just can't get their attention
- You've tried more content, more email, more LinkedIn and you're frustrated with the results
- You're willing to do something different - something your competitors haven't thought of yet